Digital Marketing Intern

Position Overview: As a Digital Marketing Intern, you will work closely with the Account Management and Marketing Strategy teams to provide support in planning and executing the marketing campaigns of our clients. This role is also responsible for assisting the team in analyzing Digital Marketing Campaign performance, using data, analytical skills and tools to optimize outcomes from all marketing campaign activities depending on KPIs.You will be able to gain learning experience with the following areas:Pay-Per-ClickSearch Engine OptimizationSocial MediaReporting and AnalyticsMarket & Competitive ResearchCustomer Segmentation & Keyword Research StrategiesIndustry ResearchAI, LLMs, & Prompt EngineeringResponsibilities:Monitor and evaluate search performance and search results across the major search channelsMonitor and administer reports, web analytics dashboards, and key reporting tools, and optimize key areas of importance to match up with client goalsAnalyze campaign performance and suggest improvementsCreate website content, newsletters, and/or blog articlesMaintain email calendar and ensure on-time delivery of nurture emails to key audiencesCreate email databases for lead generationConduct keyword research using various tools (like Keyword Planner and Moz)Analyzing websites and social media pages, then making recommendations for improvement.Requirements:Strong interest in digital marketing and AI.Familiarity with digital marketing channels & strategies a plus.Creative mindset and a passion for innovation.Excellent communication and teamwork skills.